Thursday, May 9, 2013

my heart goes out to all you kuyas that i validate with during production...

Sometimes it makes me think if the consumers who buy our products actually appreciate the effort that was put just so they have bar soap to use or shampoo to clean their hair with...

In the Philippines, cosmetic production isn't as a high tech as people may think it would be.  There's a lot of human  contact.  Whether it be in the dumping the raw materials into the bulk water, transferring or filling the bulk into the packaging materials... There's a lot of human handling, sweat, muscle energy that is consumed. And that's just the actual production... Not even the product development and prototyping....!

I've been validating so much these past months which leads me to feel this emotional about this.

The effort that's put in the product versus how the consumer actually values it... and sometimes, more often than not, complains about it.



No comments:

Post a Comment